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New role for Philip Ordever at Crystal River Cruises and Helen Beck joins Crystal Cruises

Crystal Cruises, the world’s most awarded luxury cruise line, is kicking off 2016 with executive staff appointments and special savings. This news come after a successful year of game-changing developments of the most significant expansion in luxury travel and hospitality history, including the launch of Crystal Yacht Cruises, and the announcements of Crystal River Cruises, Crystal Luxury Air and Crystal Exclusive Class ocean vessels to its award-winning portfolio.

Former vice president of international sales and marketing, Phillip Ordever, will now serve as vice president and managing director for Crystal River Cruises and will be responsible for developing strategy and managing the key sales and marketing functions for the new brand extension. With the strategic move of Ordever comes the appointment of travel industry veteran, Helen Beck, as his successor and the new vice president of international sales and marketing.

Ordever will report to both Thomas Mazloum, chief operating officer, and Carmen Roig, senior vice president of marketing and sales. He will be based in Amsterdam at the operational headquarters for Crystal River Cruise.

“In his 12 years with Crystal, Phillip has had great success in his business initiatives and I am confident that he will excel in this significant role for the highly anticipated Crystal River Cruises,” says Crystal’s CEO and president, Edie Rodriguez. “We are also grateful to have such a talented individual as Helen lead our international sales and marketing efforts. Her expertise in this field will be invaluable as we launch our new luxury travel experiences.”

Beck, who joins from Royal Caribbean, will be assuming the responsibility of driving international sales and marketing initiatives and managing Crystal’s global sales managers. She will report directly to Roig and be based in the United Kingdom where the position previously resided. With 30 years of travel industry experience and fluency in French, German and Spanish, Beck has been responsible for managing more than 16 international representatives in more than 40 countries. Her first day at Crystal will be 2nd February 2016.

For travellers, the continued developments from Crystal mean more opportunities to travel to new and favourite destinations in different ways, while still enjoying the superior standard of luxury for which Crystal is known. With these options also come special offers, as the line is offering savings during the popular wave season for bookings made by the 29th February “Book Now” deadline.

“A Crystal cruise is always a tremendous value, and what better way to start 2016 than to take advantage of the compelling additional savings in the New Year,” says Rodriguez.


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